Sunday, February 20, 2011

Mkt501 VU Final Term Current Paper (Feb 2011)

Mkt501 VU Final Term Current Paper (Feb 2011)

Total Q 69
3Question of 3marks n 4Question of 5marks
60%Mcq's were from old papers

Q:diff of wholesaling n retailing?3marks
Q:scope n requirements of quantitive research?3marks
Q:How attractive TV commercial can be made?3marks
Q:packing n labeling is a integral part of product selling,how it can be useful for marketers?5marks 
Q:channel structure?5marks
Q:define three biases of consumer decision making?5marks
Q:telemarketing se related tha....5marks

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